FUJITSU GENERAL Group President's message

I am Koji Masuda, President and CEO, effective June 18, 2024.

Our core business of air conditioning plays a pivotal role as essential infrastructure in residential, commercial, and industrial sectors. I am confident that this business holds immense potential through our rigorous commitment to advancing a decarbonized society, enhancing global warming countermeasures, and pioneering innovations in heat pump technology. Our information and communication systems and electronic devices businesses likewise remain integral in contributing to the safety and security of our society's future.

Nevertheless, the environment in which our company operates is characterized by intensified global competition, rapid advancements in digital technology, and profound shifts in societal and market dynamics. To achieve sustained growth amid this rapidly transforming landscape, driven by technological evolution, we are resolutely committed to embodying our purpose of "Bringing Smiles to People through Trust and Imagination." With this guiding principle, I pledge to champion our management reforms towards realizing the following “Aspired Vision”:

Aspired Vision

Fujitsu General is globally acknowledged as an esteemed independent entity, continually achieving sustainable growth.

  1. We significantly contribute to the creation and enhancement of well-being through air conditioning solutions around the globe.
  2. Beyond air conditioning, we are dedicated to improving and innovating the global living environment, thereby contributing to the construction of a sustainable society.
  3. Each member of the Fujitsu General Group embraces our corporate philosophy, the FUJITSU GENERAL Way, with enthusiasm and pride.

Our company prides itself on the integrity traditionally upheld by our employees, our technical prowess developed over many years, and the trust we have garnered from numerous customers around the world. These attributes constitute our invaluable assets. Grounded in these strengths, and guided by the FUJITSU GENERAL Way's philosophy of "Living together for our future," we will pursue sustained growth. We endeavor to ensure that all members of the Fujitsu General Group, who play a central role in our diverse corporate activities, feel a profound sense of pride and joy in their work. Concurrently, we strive to remain an attractive entity to all our stakeholders.

I earnestly solicit your continued support and engagement as we advance into this new chapter.

June 18, 2024

Koji Masuda

President and CEO